As most of us are well aware, social media marketing is in, all likelihood, the most efficient way to market products or services to an

Social media offers any company with an e-commerce website the opportunity to create an additional revenue stream by driving consumers to its website. Doing this

In 1995 Newsweek published an article titled “The Internet? Bah!” In it was written that the internet was a passing fad and that on-line business

Most savvy business owners have realized that in today’s business environment they need to be leveraging social media in some way. They are not always

We’re all familiar with the five W’s: Who, What, When, Where and Why. These simple questions are the cornerstone of journalistic reporting, and represent the

  Just what you need to read; yet another list addressing why your company should be leveraging social media! I’m not going to bore you with the

  If you’ve read my previous blogs you’re aware of the fact that there are 7 billion people in the world and 2 billion of

Often, when meeting with a prospective client, I’ll be asked the following question: “Is my company too small for social media?” The simple answer is…NO!

In a word, Yes! I have more than 25 years of experience in advertising and marketing. I was like one of those creative types on