My blogs typically address how to successfully initiate Social Media for your business, as well as tips for leveraging the strategies for maximum effectiveness.

Congratulations! You’ve got an engaging Facebook page with growing visits and readership. Your target demographic is following you, so now the challenge is to keep them

So many blogs caution you what not to do in regards to Social Media. On a positive note, here is a list of 10 things you should be doing!   1- Update

As Bob Dylan sang, “The times they are a changin’.” In today’s global, highly competitive marketplace it’s just no longer enough to simply have a

LinkedIn. If you’re not on it, you should be. LinkedIn is Facebook with a tie. It is a meeting place for driven go-getters and accomplished

Social media marketing isn’t just for the mega corporations. Any company -large or small- can participate and enjoy the benefits. Smaller businesses that are typically

“Customer service isn’t what it used to be.” That’s something we always hear. In days of yore consumers would go to their small local retailer

One of the questions I’m often asked by small to medium sized business owners is: How do we get people to “like” our page? After

Social Media can be the great equalizer between huge multinational corporations and small businesses. So what can tip the scale in your favour? How can