{"id":1185,"date":"2015-08-03T08:00:32","date_gmt":"2015-08-03T12:00:32","guid":{"rendered":"http:\/\/cytryndesignandcommunications.emwebdev.com\/is-your-company-too-small-for-social-media\/"},"modified":"2015-08-03T08:00:32","modified_gmt":"2015-08-03T12:00:32","slug":"is-your-company-too-small-for-social-media","status":"publish","type":"post","link":"https:\/\/cytryndesignandcommunications.com\/web\/is-your-company-too-small-for-social-media\/","title":{"rendered":"Is Your Company Too Small For Social Media?"},"content":{"rendered":"

\"scaling-a-business-300x200\"<\/a>Often, when meeting with a prospective client, I\u2019ll be asked the following question: \u201cIs my company too small for social media?\u201d<\/p>\n

The simple answer is\u2026NO! Social media is actually leveling the playing field between large and small businesses. Any company, regardless of its\u00a0size, can cost-efficiently\u00a0reach\u00a0its targeted demographic. If your company is B-to-C, and you are not leveraging social media you are most probably leaving revenue on the table. Companies that are B-to-B have the never before opportunity of building their brand and driving potential customers to wherever their products are sold.<\/p>\n

Don’t be\u00a0missing the party! There are 7 billion people in the world. 2 billion of those are on Facebook,\u00a0which is greater than all the\u00a0inhabitants of India! If Facebook were a country, its population would rival the single most populous country on Earth. Staggering statistic!<\/p>\n

Social media allows any business to closely target\u00a0its key demographic in a way that traditional media never allowed. An example would be a local restaurant that is advertising on the radio. One can safely assume that it would be\u00a0reaching listeners who live too far from\u00a0its location and would be unlikely to ever\u00a0make the long trip to its doors from their homes. There are too many other restaurants in between. With Facebook, you can reach possible customers within a geo-targeted area surrounding your restaurant or business. You can target male\/female, specific\u00a0ages, and align your proposition with their known preferences.<\/p>\n

If your\u00a0prospective customers\u00a0are connected with your competition, they can be targeted. With traditional marketing vehicles it is very difficult to gauge ROI. You can now track where your followers come from by properly using Bitly links.<\/p>\n

OK, so hopefully you\u2019ve realized that your company is not too small for social media. How do you move forward? Again, I\u2019m often told \u201cI don\u2019t have the time to dedicate to social media\u201d Agreed.\u00a0Particularly in smaller businesses everyone already has too many responsibilities, so\u00a0adding\u00a0even more is simply out of the question. This is where your trusted social media agency can offer a cost effective, multi platform social media plan dedicated to your specific business needs. Engaging an outside social media source that has the expertise to successfully implement a cross platform social media program, will\u00a0allow the people in your business to continue to focus\u00a0upon\u00a0what they do best.<\/p>\n

Get in touch and let\u2019s show you how we can make YOUR<\/em> business social!<\/p>\n

 <\/p>\n","protected":false},"excerpt":{"rendered":"

Often, when meeting with a prospective client, I\u2019ll be asked the following question: \u201cIs my company too small for social media?\u201d The simple answer is\u2026NO! Social media is actually leveling the playing field between large and small businesses. Any company, regardless of its\u00a0size, can cost-efficiently\u00a0reach\u00a0its targeted demographic. If your company is B-to-C, and you are […]<\/p>\n","protected":false},"author":1,"featured_media":1186,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_seopress_robots_primary_cat":"","_seopress_titles_title":"","_seopress_titles_desc":"","_seopress_robots_index":"","site-sidebar-layout":"default","site-content-layout":"","ast-site-content-layout":"","site-content-style":"default","site-sidebar-style":"default","ast-global-header-display":"","ast-banner-title-visibility":"","ast-main-header-display":"","ast-hfb-above-header-display":"","ast-hfb-below-header-display":"","ast-hfb-mobile-header-display":"","site-post-title":"","ast-breadcrumbs-content":"","ast-featured-img":"","footer-sml-layout":"","theme-transparent-header-meta":"","adv-header-id-meta":"","stick-header-meta":"","header-above-stick-meta":"","header-main-stick-meta":"","header-below-stick-meta":"","astra-migrate-meta-layouts":"default","ast-page-background-enabled":"default","ast-page-background-meta":{"desktop":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"ast-content-background-meta":{"desktop":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"footnotes":""},"categories":[1],"tags":[],"class_list":["post-1185","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-uncategorized"],"_links":{"self":[{"href":"https:\/\/cytryndesignandcommunications.com\/web\/wp-json\/wp\/v2\/posts\/1185"}],"collection":[{"href":"https:\/\/cytryndesignandcommunications.com\/web\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/cytryndesignandcommunications.com\/web\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/cytryndesignandcommunications.com\/web\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/cytryndesignandcommunications.com\/web\/wp-json\/wp\/v2\/comments?post=1185"}],"version-history":[{"count":0,"href":"https:\/\/cytryndesignandcommunications.com\/web\/wp-json\/wp\/v2\/posts\/1185\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/cytryndesignandcommunications.com\/web\/wp-json\/wp\/v2\/media\/1186"}],"wp:attachment":[{"href":"https:\/\/cytryndesignandcommunications.com\/web\/wp-json\/wp\/v2\/media?parent=1185"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/cytryndesignandcommunications.com\/web\/wp-json\/wp\/v2\/categories?post=1185"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/cytryndesignandcommunications.com\/web\/wp-json\/wp\/v2\/tags?post=1185"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}